Spark Connection
The best part of a campfire is not the fire. It is the people gathered around it.
Our products are designed to help families unplug, slow down, and enjoy meaningful moments together.
our story
It Started Around the Fire
Like many families, some of our favorite memories were made around a campfire, where we laughed, shared stories, and made s'mores together.
Those moments inspired us to create The S'mores Company. What started as a love for camping, campfires, and s'mores grew into a collection of products designed to help families enjoy more of the moments that matter most.
Along the way, those products developed personalities of their own. Inspired by the joy of gathering with family and friends around the fire, they became the campfire companions families know and love today.
Together, they are on a mission to bring more fun, more laughter, and more memorable moments to families, one s'more at a time.
— The S'mores Company Family
What We Stand For
The S'mores Company Family
Add a Little Magic
From glowing roasting sticks to campfire games, we believe every campfire should feel a little magical.
We Make Memories
Long after the last marshmallow is toasted, the memories made around the fire are what last forever.
That is why every product we create is designed to help families enjoy more fun, more laughter, and more meaningful moments together, one s'more at a time.
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How We Got Here
The S’mores Company Journey
Year 1 — The Idea
It Started Around the Fire
Some of our favorite family memories were made around a campfire. We created The S’mores Company to help families enjoy more of those moments—with a little less hassle, a little more magic, and a lot more memories.
Year 2 — The Prototype
First, We Built Something Magical
We set out to create a better campfire experience for families, and Glowzie was born. Our glow-in-the-dark roasting stick quickly became a favorite, turning ordinary campfire nights into something a little more magical.
Year 3 — Amazon Launch
Families Loved It. The Reviews Proved It.
Glowzie launched on Amazon and quickly earned the Amazon Choice Badge and five-star reviews from families across the country—proving there was a real need for better campfire experiences.
Year 4 — Full Brand
A Family of Campfire Companions
Glowzie was just the beginning. Soon Keepzie, Blazie, Wipezie, Adventure Kits, and more joined the family. Together, they’re helping families create unforgettable campfire memories filled with laughter, connection, and of course, plenty of s’mores.
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